Instead
of unwinding in the tropical paradise of Bali, entrepreneurs are
opting to plug into the island's emerging tech start-up scene because of a
thriving start-up ecosystem, low overheads and, of course, the allure
of the beautiful surroundings.
"With
the rapid shift in remote working and entrepreneurial hubs popping up all over,
[Bali] has quickly become quite a fascinating place for start-ups," said
Andrea Loubier, CEO of Mailbird, a Bali-based email client start-up
told CNBC in an email interview.
After
completing her college education in the U.S., Loubier worked forseveral
years before taking the plunge to seek out opportunities in Asia.
It was
in Bali that Loubier met Michael Bodekaer, founder of Livit, an
Indonesian-based tech start-up ecosystem. He invited her onboard tolaunch
Mailbird, a Windows email client program, which was her first
experience of building a tech company from the ground up.
Infrastructure,
co-working spaces and start-up ecosystems
The IT
infrastructure in Bali has grown rapidly over the last three years,with more
Internet Service Providers (ISPs) and fiber optic networks.
"There
are also many coworking and entrepreneurial initiatives in place to encourage
the growth of tech start-ups," said Loubier.
For
example, Livit collaborates with fledgling entrepreneurs and start-ups,
providing them with mentors, specialist resources, growth acceleration and
a space to work in one of Livit's six villas in Southeastern Bali.
Another
successful start-up is Labster, a Bali-based tech science education company
that generates scenarios with 3D animations to visualize life sciences and help
students virtually go through their lab exercises.
Livit's ecosystem
is unique because it functions as a coworking, co-living incubator program.
Every need is taken care of, allowing participants to focus solely on their
projects. Think of it as a work-and-play retreat with expert guidance on hand
for the whole start-up team.
Many
other coworking spaces in Bali also aim to create a conducive
environment for tech start-ups to thrive, by actively promoting
entrepreneurship, business networking and seminars through weekly events and
conferences.
Strategic position
As an
island province of Indonesia, Bali is in a good strategic position to
attract IT talent, entrepreneurs and investments from Jakarta or Bandung,
which have more mature IT infrastructure and investing communities. The
greater Indonesian market also presents growth potential for Bali-based tech
start-ups to tap into, or the location could be used as a launch pad to access
the rest of Asia.
Bali
might be an ideal haven in which to come up with new
innovationsbut if the start-ups want to scale up, there are also
limitations to overcome.
"They
need to maintain and attract more IT resources to Bali, set up good business
connections in other Indonesia cities and internationally, provide competitive
customer service and support from their location," Yanna Dharmasthira,
research director at Gartner, told CNBC in an email interview.
"Bali
is somewhat remote in nature, compared to other cities, and the travelling
expenses in and out of Bali should also be considered," she said.
"The
island of gods" still has some way to go before claiming the title of
Asia's Silicon Valley, but it is nonetheless a great middle ground for digital
entrepreneurs to work in a beautiful, non-urban environmentand still be
close to modern comforts and small luxuries.
CITATION FROM CNBC:http://goo.gl/rYk9Df
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